Christopher Dagenais

Passionate about writing, football, travelling, and golf (of course)! I love taking the best modern business practices and figuring out how they can work for the golf industry. Want to share an idea or work on something together? Feel free to email me at cdagenais@chronogolf.com.

Using the Buyer's Journey to Grow Your Golf Course | Golf Industry Podcast Ep.11 with David Hope

In this episode, our guest David Hope talks about the customer buyer's journey for golf courses. We also discuss which touchpoints golf managers should take advantage of to bring m...

Christopher Dagenais

Golf Industry Podcast

Golf Advertising Ideas: Reach More Golfers Without Blowing Your Budget

When you hear the word advertising, what comes to mind? If you think about TV commercials, billboards, or radio ads, you would be right, but there are much more effective (and less...

Christopher Dagenais

Marketing & Data

14 Amazing Golf Tournament Ideas You Can Use This Season

Golf tournaments present a huge opportunity to bring in loads of money and develop relationships with golfers in your area. Hosting a tournament is tough though, they require so mu...

Christopher Dagenais

Event Management

What's Been Going On at Chronogolf? | Golf Industry Podcast Ep.10

The Golf Industry Podcast is back! In this episode, we introduce a new co-host, Chris Dagenais, and talk about what listeners can expect from this season of the podcast. We then go...

Christopher Dagenais

Golf Industry Podcast

Thinking of Buying a Golf Course? 12 Things to Consider Before Making the Decision

There are 23.8 million golfers in the United States alone. This is a relatively large market that you can capitalize on by buying a golf course. That being said, 737 golf facilitie...

Christopher Dagenais

Golf Operations

The Golf Course's Guide to Data Analysis with Business Intelligence

Ever wonder why some businesses take off and make a ton of money while others die? The answer often lies in the big decisions that management makes. Managers who base those decisio...

Christopher Dagenais

Marketing & Data

Golf Course Mobile Phone Photography Tips

Capturing the beautiful views you see at your golf course with a camera isn’t easy. The main issue is that cameras don’t see the world the same way the human eye does. You'll need ...

Christopher Dagenais

Marketing & Data

February 26, 2019

8 Tips to Craft Engaging Golf Course Email Subject Lines

269 billion emails are sent around the world each day. Your customers’ inboxes are already packed with sales messages from every service they sign up for and online store that they...

Christopher Dagenais

Marketing & Data

February 18, 2019

How to Plan Your Golf Course Social Media Marketing Strategy [Free Template]

You wouldn't tee off without knowing the layout of the hole, so why do so many golf managers still use social media without proper planning? Many operators may feel a bit lost when...

Christopher Dagenais

Marketing & Data

January 30, 2019

Influencer Marketing for Golf Courses: What You Need to Know

Online marketing has driven sales through the roof for many businesses, but as advertising space and inboxes become more crowded, marketers have to turn to other methods of getting...

Christopher Dagenais

Marketing & Data

January 21, 2019

The Guide to Instagram Marketing for Golf Courses

According to data provided by Instagram, 50% of users follow a business on Instagram, and 60% of them say they've learned of a product or service through the platform. However, in ...

Christopher Dagenais

Marketing & Data

January 9, 2019

How to Use Your Customers to Market Your Golf Course

Word-of-Mouth is by far the most influential marketing channel. People value referrals from their friends and family much more than the messages that the businesses themselves send...

Christopher Dagenais

Marketing & Data

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