How Smart Golf Managers Use Business Intelligence To Grow Their Operations

Data is king. These days businesses live or die by how well they use the information they collect. For your golf course to compete with the big players and the vast selection of entertainment options, you need to collect a ton of data and be consistently attuned to the multitude of insights data provides.

In this whitepaper, we’ll look at some the most cutting-edge tools available to the golf industry. You'll understand how BI tools can take the level of data collection, analysis, and insight to new heights at your golf operation.

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Chronogolf is a
Complete Golf Management System

Chronogolf
  • Tee Time Ecommerce & Management
  • Retail and Restaurant Point of Sale
  • Member Management & Online Access
  • Best of Breed Product Integrations
  • Advanced Reporting and Analytics
  • Website & Marketing Solutions

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Excerpt

Have you ever wished there were more ways to communicate personally with your entire audience of customers? The research tells us that simple email blasts and mass texts don't work very well anymore, they’re too impersonal and they don’t cut through the noise in our inboxes.

What if there was a way to send highly specific and personal emails to all the customers in your database? Communication is so much more effective when you can send someone an email or text that is based on what booking channel they used to book their round, how many rounds they play per year, what their spending habits are or where they are located. With modern CRM software, this dream is a reality.

CRM software takes the customer data you have in your customer base and puts it on steroids. With a good CRM, you can keep a ton of data on each customer and use it to segment your messaging. Go beyond capturing email, name, and phone numbers.

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Chronogolf is transforming how 600+ golf courses worldwide manage their operations.

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600+

Clubs Around the World

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10,000,000+

Rounds Booked

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5/5

Customer Satisfaction


To use the system, it doesn't take long to catch on. Everything is more efficient. It's accessible at any time. The team at Chronogolf was extremely helpful, always on call whenever we needed them. I don't think it could have gone any better to be honest.


Derek MacDonald,
Head Golf Professional The Marshes

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